how do you refresh a hotel's image without a remodel? focus on the one thing that's constantly changing- the guests. 

The Venetian was my first project at Zambezi and unlike anything I'd ever worked on. We were challenged to break the mold of hotel advertising and attract guests who think they don't like Vegas. We reimagined the Venetian as a place where interesting gathers and brought it to life with a collection of colorful characters preparing for a trip to the Venetian in their natural habitats. "Come As You Are" is an invitation and a celebration of individuality and adventure, with just the right amount of Italian charm. 

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