Tender Greens is a small-ish (but growing) chain of restaurants serving sustainably sourced, farm-to-table, upscale fast casual food. I promise the food is as delicious as my copy makes it sound.
I wrote copy for day-to-day Instagram posts, hyping their menu items and fueling your lunchtime cravings.
I wrote paid social as well, promoting monthly menu specials while keeping the copy interesting + under a strict character count. (Which was surprisingly fun for me… they’re like little word puzzles)
New menu items were announced and promoted to their email database as well.